Geelong is home to a thriving business comunity, one that is so passionate about seeing the economy of Geelong thrive, that we knew we had to tell the story...

GBTV is a growing collection of inspiring tales from our business leaders, big and small, with a convincing message that Geelong is a city Open For Business

Feature Project: Bespoke Architects

Bespoke Architects are thrilled to be working with the building stock within Geelong. Directors Nicole Walters and Daniel Calder thrive on the challenge of a complex project, and embrace emerging technologies within the industry.

Metropolis Gallery

Robert Avitabile and his team at Metropolis Gallery in Ryrie St, Geelong pride themselves on providing the style of contemporary art normally only found in metro areas. The gallery is combined with Geelong Picture Framers upstairs, a gallery-quality picture framing service.

Vue Apartments

Vue apartments are Geelong's best accommodation at 4.5 stars. Located on the beautiful waterfront, there's plenty on offer for guests. General Manager, Tori Banson tells of her move to Geelong, and the inroads she has made.

Geelong Financial Group

Twelve years ago Simon Sutterby launched Geelong Financial Group. As the business grew, so did their community involvement. Simon wouldn't do business anywhere else.


Goop work tirelessly to deliver significant results for clients with websites, mobile websites and social media. Owner, Karl Morris, made the move to the Geelong for the lifestyle value, and was blown away by the business culture.

Pace Business Services

Pace Business Services provides a complete package for businesses looking for office space and secretarial services. Sharon Hill describes the process of progression and growth for Pace.

Impressions Design and Print

In 2012, Matthew Smith, owner of Impressions Design and Print, realised his business growth had stalled. Taking inspiration from the 2012 Geelong Small Business Festival, he sought help to rebrand the business, and the results speak for themselves.

Prism Brain Mapping Australia

Headquartered in Geelong, Prism Brain Mapping Australia aims to match students and professionals to their ideal career, giving them exceptional fulfilment in their roles.

Principle Focus

Principle Focus understands their clients are more interested in their financial outcomes than the products available to get them there. Focussing on strategy, Terry Powell, Natalie Waterhouse and the team deliver exceptional results for clients.

Barrier Group

Innovation is at the core of every decision made at this North Geelong manufacturer. Managing Director, Rick Hall is a master at developing solutions for a great range of industries.

CJ Keane

Peta Dunn takes great joy from matching a buyer and seller in a real estate. Her knowledge and passion of the industry within Geelong is inspiring and the results are testament to her work.

WHK/Crowe Horwath

Providing a one stop shop to client's financial requirements, WHK have cemented their position as a major employer within the Geelong region and passionately contribute to the community.

Peter Stevens Motorcycles

Peter Stevens Motorcycles are the largest distributor and retailer of motorcycles and accessories in the Geelong region. David O’Brien is an avid supporter of Geelong and the community.

Dewey Creative

Kate Dewey and husband, Luke Carman have built their graphic design firm from the ground up with a distinct focus on giving the client first class service.


After having worked in almost every major city in Australia, Amey Robertson has returned to her hometown, Geelong. For Amey, the energy and support within the business community has provided a fertile platform to do commerce.

Constructor Software

Constructor was founded when a local Geelong builder couldn't source the software he required for estimating. Jose Carrasco and his team value customer service and believe their strength is the local support they provide for clients.


Composite material manufacturers, RPC, continue to grow with customers across the continent. Geelong provides the affordability, and access to transport for RPC to expand.

EnviroRisk Management

“Most organisations want to do the right thing by the environment, many however don’t know where to start” explains EnviroRisk Management founder Stephen Jenkins. Based in Lara, EnviroRisk is passionate about seeing Geelong businesses become smarter operators.


The Australian Marine Oil Spill Centre is the first response agency to oil spills around the country. In this film they demonstrate the training provided for oil spill response.

Premium Interior Styling

Mandy Molloy-Lee, owner of Premium Interior Styling specialises in presenting homes ready for sale. Originally from New Zealand, Mandy has made Geelong home, and can't speak highly enough of her time here.

Acumen Computer Systems

Acumen provide POS software to companies across Australia, intent on providing first class customer service and support.

Care Essentials

Abhay Sinha has moved his manufacturing business to Geelong, for good reason. This is his story.

VIP Car Care

Brad and Tania Goss have taken their passion for cars into business with this innovative concept. VIP Car Care is a mobile car wash service aimed at giving their clients the best in care.


This Barwon Heads boutique childrens clothing retailer are diversifying their business with online sales. Owner and manager, Melanie Greco loves Barwon Heads for good reason.

Boom Gallery

With the aim to create something unique and significant in Geelong, Kate Jacoby and Ren Inei turned an old woollen mill on the river into a vibrant art space and cafe.

Club Exec Gym

With a focus on middle aged office workers in the CBD, Robyn Reimers has crafted a gym in a great location with a vision for growth.

Geelong Childrens Centre

Payal Mahajan, Deputy Director of the East Geelong centre has a focus on the community and the families in the centre. They have recently employed further skilled staff with the help of the Economic Development Unit.

Hobo Bakery

Phil Costello and his team have bought back the BCW style crumpet. With the help of some clever PR, the word is spreading.

Destiny Pursuit Coaching and Training

Joanne Clark is passionate about seeing local teams succeed. She tells of why Geelong has become home.

Your Marketing Team

Liz Grant works with Geelong businesses to give their clients the very best. Liz speaks about why networking is so vital when getting into business.


Based in Geelong's Northern Gateway industrial precinct, SNF are strategically positioned to grow with links to transport and local skilled labour.


Jill Shalless has been crucial in the revitilisation of art in Geelong. With an attitude of supporting the sector first by collaborating with competitors, this sole trader is making a impact.


North Geelong manufacturer Austeng, have ridden out the financial crisis with one thing in mind- innovation.

Southern Bay Brewing Co

Steve "Hendo" Henderson, Head Brewer at Southern Bay, is well regarded as a leader in Craft Beer. Hendo is passionate about the quality of his product because "You work too hard through the week to drink cheap fizzy beer".


The Ecowhisper Turbine, an alternative to traditional wind power generation, is produced by the Geelong firm Austeng.

Victorian Regional Channels Authority

The VRCA is responsible for the general direction and control of the movement of vessels within the port waters and channels of the Ports of Geelong, Portland and Hastings.

Barwon Timber

Ryan and Phil, Account Managers at Barwon Timber speak of the inner workings of Barwon Timber and their plans for the future.


Dave Chaffey is passionate about doing business in Geelong. Check out why.

Adam Sims on NBN

Adam Sims, owner of Smart Growth Solutions shares his vision of NBN in Geelong.

Boundary Bend Olives

As part of our Geelong Northern Gateway series of Geelong Business TV, Nick Stahl of Boundary Bend Olives spoke to us of their operations.

Australian Showcase and Hardware Company

Owners & Brothers Doug and Lloyd Fordham, speak of their move from Melbourne to capitalise on the benefits of Geelong's Northern Gateway industrial precinct.